About Us

... But the Real Story Started With Healing.

Hi, my name is Jen (Miss J) and I am the Owner/Founder of Aura Vitana.

My creative inspiration began during a difficult period in my life of anxiety and depression when I found comfort and expression through creating jewellery.

Wearing these beads didn't just help me heal, it inspired me to create handmade pieces that offer the same sense of protection, empowerment, strength and calm to you. That experience shaped my love for thoughtful design, meaningful jewellery and the belief that what we wear can help us be more confident, grounded and Feel Good on Purpose.

  • Our Mission

    For You to Feel Good on Purpose

    • Jewellery With Intention

      At Aura Vitana, I believe that what you wear should do more than just occupy space in a wardrobe, it should empower, uplift and inspire you.

      Everywhere I looked, store shelves were flooded with mass-manufactured, copy-paste fashion. Plastic components, synthetic dyes and fragile stringing meant that items would tarnish, chip, or break after just a few wears.

      Jewellery had lost its connection to nature, its personal meaning and its quality. I knew there had to be a better way to experience everyday luxury.

    • Grounded in Nature, Crafted by Hand

      I chose to work exclusively with semi-precious gemstones because nature never makes the same pattern twice. When you wear my pieces, you are wearing a true, one-of-a-kind original. I intentionally select stones that offer deeply rooted benefits to your daily mindset.

      For example:

    • Jade

      Bringing deep historical prestige, longevity and a sense of balanced calm to your busiest days.

    • Agate

      Showcasing stunning, translucent bands of organic artwork that spark quiet confidence.

    • Bracelet Men's Red Tigers Eye and Jasper Bracelet

      Jasper

      Providing rich, earthy textures that instantly anchor and ground simple, neutral outfits.

    • Rose Quartz

      Serving as a gentle, daily visual reminder to practice self-love, inner peace and compassion.

    Our Philosophy

    * Mindful Craftsmanship: Every piece is designed and manufactured with the utmost attention to detail, ensuring quality and energetic integrity.

    * Gemstone Significance: We utilise the inherent properties of natural gemstones to create jewellery that supports well-being.

    * Inspirational Design: Our creations are more than accessories; they are symbols of a personal journey toward restoration and balance.

    We invite you to explore our collections and find the piece that speaks to you. Discover the perfect fusion of style and substance with Aura Vitana's unique gemstone jewellery.

    Brand Videos

    Aura Vitana Key Facts

    Shipping and Delivery

    PROCESSING ORDERS

    All orders are processed within 1 - 2 working/business days of receiving your order, excluding weekends and bank holidays.

    Our office hours are 10am to 4pm Monday to Friday (UK time). If we receive orders outside of these hours they will be processed on the next working day.

    Once orders are dispatched you'll receive a confirmation email along with a tracking number to track your order.

    UK & CHANNEL ISLAND

    We provide free delivery on all orders to the UK and Channel Islands.

    Special Delivery

    Available in the UK at a charge, which guarantees next day delivery by 1pm Monday to Friday.

    There's also a charge for special delivery to Channel Islands, but guaranteed delivery is within two (2) days by 5.30pm Monday to Friday.

    EUROPEAN AND INTERNATIONAL COUNTRIES

    Free shipping is available when you spend £75 or more.

    Flat rate shipping is available to European and International countries that we cover.

    Customs, Tariffs and Other Charges

    Where applicable, Aura Vitana will cover these charges for eligible orders so that you are not asked to pay additional fees on delivery.

    Customs rules vary by country and may change without notice, so this cannot be guaranteed in all cases.

    Aura Vitana normally uses Delivered Duty Paid (DDP) services so that applicable import taxes, customs duties and tariffs are prepaid by us. 

    DELIVERY TIMES

    - UK delivery is within 1 - 3 working days (maybe longer for Channel Islands), which may include Saturdays, but excludes Sundays and bank holidays.

    - European delivery is within 3 - 5 business days.

    - International delivery is within 5 - 7 business days.

    For more information please read our full shipping policy here

    Returns and Refunds

    CANCELLATIONS

    You're entitled to cancel your order within 5 days from the date you ordered your product(s). 

    To exercise your right to cancel your order or request a return, you must inform us of your decision by:

    - Completing the Contact us form on our website or

    - Send us an email to connected@auravitana.com

    Also state if you want to cancel part or all of your order and the reason for your cancellation.

    RETURNS

    If for any reason you're not completely satisfied with a purchase, you can return your item(s) within 14 days of receiving your order.

    We provide a Self Serve Returns (SSR) service to make our returns process easier for you.

    In order to use the SSR service you need to log into your online account.

    If you don't have an online account, you can create an account here. You'll be issued with a one time code via email (no password required), then follow the return instructions.

    If your return is approved you will receive confirmation via email with return instructions.

    REFUNDS

    In both instances, once we receive your cancelled / returned items and your return meets our requirements, you will receive a refund within 3 - 7 working / business days.

    Refunds are reimbursed on the payment method you used to place your order with.

    For more information please read our full Returns and Refund Policy here.

    Product Preparation

    We take extra special care when preparing each order.

    Semi precious beads pass through many hands, places and people all over the World, from production, manufacturers and wholesalers to shops and jewellery designers.

    To ensure your products arrive to you feeling at their best, we use a process called 'smudging', a method we use to cleanse all our products with care and positive intention.

    This traditional practice helps to purify and clear any stagnant and negative energies from the beads so that your products create a harmonious connection with you and a sense of peace and readiness with your own energy.

    You may notice a subtle aroma whilst unpacking your order. Leave your products out in the open including it's packaging to air for at least 15 - 30 minutes.

    Customer Loyalty Programme

    When you make a purchase you'll receive cashback / loyalty points on purchases you make to use towards future orders.

    It’s our way of saying thank you.

    To get started, create a free account by clicking the gold ‘Rewards’ icon at the bottom right of the webpage.

    As a bonus you’ll receive £2 in your account to use towards purchases - just for signing up.

    The minimum amount of cashback that can be redeemed towards purchases is £5.

    Make sure you’re logged into your account each time you shop on our website, so that your cashback is tracked and automatically added to your balance.

    Please read the full Customer Loyalty Program Terms here.

    Service Disclaimer

    The information and other content contained on our website including product descriptions, bead benefits and properties, and our blogs are for information purposes only.

    Although semi precious gemstones and natural beads may have healing properties, we do not claim that they cure or heal medical conditions.

    It is very important that any medications you have been prescribed by your GP or medical practitioner, that you continue to take them

    Always consult your GP, physician, medical practitioner or health professional before proceeding with any suggestions or recommendations.

    Use of the information contained herein is at your sole choice and risk. You should not rely on this information as a substitute for, nor should it not replace professional medical advice, diagnosis or treatment.

    If you choose to use this information without prior consent of your GP or physician, you are agreeing to accept full responsibility for your decisions and Aura Vitana will not be held liable to you or anyone else for any decision or action you take in reliance on the information we have provided.

    For more information please read our full Service Disclaimer here